Design

Overview

Insight without execution is wasted. After Decode, we move to Design — turning intelligence into identity. This is where your brand takes shape: positioning, messaging, and visual systems built to cut through the noise and convert.

Design is the second stage of the Concepto Growth Method. It’s how we transform strategy into a brand your audience can instantly recognize, trust, and choose.

What you get

Brand positioning & messaging system

Naming, logo, and full visual identity

Tone of voice & storytelling playbook

Brand passports & asset libraries

Strategic workshops to align leadership

Proof in action

Performica

Full brand build for a U.S. based HR Tech startup enabled a $3M seed raise and B2B traction. Strategy, design, messaging — everything from scratch.

Miyamoto International

Localized brand and trust-building content in Ukraine led to +45% awareness, 50+ media features, and public-private partnerships within 6 months.

Why it matters

Creates distinctiveness in crowded categories

Gives your team and partners a consistent playbook

Builds emotional connection through story + design

Translates insights into assets you can scale globally

Who it’s for

Scale-ups

clarify your edge before doubling down on growth

Enterprises

adapt global brands to new markets

Founders

position your brand to attract investors, talent, and partners

Why choose Concepto

We don’t do “pretty logos.” We Design for impact — brands engineered to win in the market, not just look good in a pitch deck. Every design decision ties back to the insights uncovered in Decode, ensuring your brand is both beautiful and built to grow.

Get your unfair advantage